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20 Best Marketing Automation Software
01.06.2019

20 Best Marketing Automation Software Solutions of 2019

Marketing automation software is meant to put your digital advertising initiatives on autopilot and make every promo campaign a success. Here are our picks of the best 20 marketing automation tools of 2019.

Reasons to obtain marketing automation software for your e-business

Marketing automation solutions exist to let e-commerce reach out and better engage with their clients, and, consequently, ensure a steady flux of sales aka revenues.

Marketing automation programs allow businesses to eliminate manual labor from online advertising. Such software also integrates data sources, increases the level of security and protection of corporate data, opens up new marketing opportunities, and improves the overall efficiency of promotion projects.

Robust marketing automation software generally serves the following purposes:

20 Best Marketing Automation Software3

  • Content creation and management. Such a feature includes the ability to create online surveys as well as tools for lead generation campaigns, e-mail campaigns, contextual advertising, customer relationship management, and lots of other instruments to stir interest in prospective and existing clients, get insights about their buying habits and, ultimately, understand and respond to their needs. The advantage of marketing automation solutions is that they allow developing highly personalized online marketing campaigns.
  • Marketing campaign management: it is a set of tools to design, implement, and orchestrate engagement campaigns.
  • Lead capturing and managing is a must-have component of a sophisticated marketing automation platform to track and analyze the behavior of online visitors and generate top-performing engaging campaigns based on the received data to pull leads through a full sales funnel and turn them into paying clients.
  • Results measurement: marketing automation solutions also allow online businesses to set and track performance metrics for different tasks and processes. In particular, it is possible to assess and compare the results of various campaigns, find ineffectiveness in this or that promotional initiative, and take appropriate measures for improvement.

The list of the most powerful marketing automation solutions in 2019

1. 20 Best Marketing Automation Software3The Notificare Contextual Marketing Automation Platform
2. Event CRM
3. CleverTap
4. Salesoar
5. Bitrix24
6. DailyStory
7. Omnisend
8. GetResponse
9. Mailchimp
10. SproutLoud
11. MarketingLeo
12. Pleisty
13. Radius
14. SmartyAds DSP
15. iPresso
16. Boingnet
17. CommuniGator
18. ACTITO
19. eMaximation
20. Lead Guerrilla

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